The NCAA has teamed with Veoh to offer a Custom Football Highlights application allowing free creation and syndication of user-created highlight reels. The application, taking clips from the NCAA’s centralized licensing organization Collegiate Images will offer up-to-date footage for all major institutions.

This represents one of the most open stances toward online video syndication of any media rights holder. Because Collegiate Images controls the rights, they can distribute content broadcast on any network. And while Veoh will manage content syndication, fans control how content is used and where it goes.

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This entry was posted on Wednesday, September 19th, 2007 at 12:32 pm and is filed under Video Portals, video syndication. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.