By Corey Kronengold, December 18th, 2008
Not that there’s anything funny about laying off people, at least this video lightens the mood.
By Corey Kronengold, June 16th, 2008
Moderator: Steve Smith
Philip Braden, ScanScout
Eric Hadley, CEO, Heavy
Rebecca Paoletti, Yahoo
Chris Allen, Starcom
Panel starts with some show-and-tell.
ScanScout Philip Braden shows overlays. Plays in-stream while the video is playing. From that point on, the ad experience is completely user initiated. New example that Philip showed was a video-in-video overlay. Cool demo alert: There was video playing [...]
By Corey Kronengold, June 4th, 2008
Better from the horse’s mouth than from mine. Besides, I gotta get over to Digital Hollywood.
By Ben Homer, April 24th, 2008
Display advertising on mobile devices, Google launched it this week, MSN and Yahoo! have been doing it for longer, but really, is a mini banner ad a useful marketing device?
The answer for Google, I guess, is “it can’t hurt,” if other companies offer mobile display ads, Google might as well compete, but when will the [...]
By Corey Kronengold, April 10th, 2008
Good hour for sports here at OWV. Having just hung up the phone with the NHL’s Director of Corporate Communications, I received a press release announcing that MLB has signed a deal with Yahoo! to make their MLB.TV package available to Yahoo!Sports users.
“Partnering with MLB.com allows Yahoo! to offer our users an unmatched baseball [...]
