Posts Tagged ‘Strike.TV’

OVW Week in Review: Layoffs, Conferences, Syndication

Friday, October 31st, 2008

In a week that saw more companies shedding jobs and packing it in for the recession, there was also a lot of positive including news of digital syndication deals designed to push more content to more screens.

I may be a contrarian, but I’m looking forward to the “Internet Winter.” The constriction of available capital should force companies to focus on revenue and refining business models Here’s a roundup of what we saw this week:

  • ESPN’s John Skipper announced at EconSports that ESPN.com will launch a redesigned site in January and expects to generate 2 Billion video views in 2009.
  • MLBAM CEO Bob Bowman had some interesting things to say about online video subscription models and MLB’s digital licensing philosophy and opening up to signing more digital distribution deals. “You’re seeing a loosening up. In the ESPN deal, we gave them a lot more content than we did before that, I think you’ll see a lot more leagues do more of that.”
  • From DPAC II: Tremor Media’s Randy Kilgore says “Pre-roll has gone full cycle. It got its bad rap, and now its come back and is very popular.” But “Standard metrics is still key” says Sean Finnegan of Starcom Mediavest.
  • Strike.TV, formed during the WGA strike late last year launched this week at Digital Hollywood. The digital network debuted 10 original series with professional production values and Hollywood talent. Content is available in HD delivered by BitGravity. Check out Global Warming featuring Aasaf Mandvi (The Daily Show) and Kristin Wiig of SNL and Knocked up fame below.

Whew. Busy week. Don’t forget to turn back the clock on Sunday.