Revision3 Finishes 2009 with 1.5 Billion Minutes Watched

Content is king. If you build it, they will come. Slow and steady wins the race. Pick a euphemism, and apply it. Any way you cut it, Revision3 had a bang up 2009.

According to a company press release, show viewership across the network climbed to nearly 1.5 billion minutes and revenue grew 30%. On [...]

Revision3’s Louderback: Shakeout Coming; Focus on ‘Going Deep on an Audience’

Revision3 CEO Jim Louderback offered his thoughts on where we’re going in online video at ROFLcon in New York today, the key points a shakeout is coming, but there is money to be made. Revision3 is doing this by placing their focus on a very specific audience (18-34 year old tech-savvy males) and selling sponsorships [...]

Streaming Media East Panel: Monetizing and Aggregating Niche Video Content

- Moderator: Jamison Tilsner, Tilzy.TV
- Jim Lauderback, Revision3
- Herb Scannel, NextNewNetworks
- Alex Blum, KickApps

Tilz: For most video producers, its still a passion project, but starting to see it as a medium that is attractive to advertisers.

Herb, NNN: Creates micro-niche networks.

Alex: KickApps is a technology provider. Makes it easy for everyone to introduce video on their sites, wrapped [...]

Catching Up On Weekend Reading

Lots of news worthy of discussion this past weekend which I mostly caught via Google Reader on my Blackberry while traveling back and forth between Boston and New York. Some thoughts:

- Sony will again attempt to deliver video to the PS3. The new Playstation store will offer among a digital media download service with original [...]

New Media Minute: An Exclusive Look at Hulu’s Audience

This week, TV Week’s New Media Minute with Daisy Whitney takes an exclusive look at Hulu’s demographics, comparing numbers from Hitwise and Nielsen to see who’s tuning into Hulu. (Hint: both my parents watch it.)

She also takes a quick look at Revision3’s Internet Superstar, a podcast I’ve been grabbing through the Zune Marketplace for [...]