MLB.TV Ad Load Over Loaded

By Corey Kronengold, April 3rd, 2010

Nice cliche headline, no? I thought so.

The day before MLB kicks off the 2010 season (Lets go Red Sox!), I was exploring the featured contet on MLB.TV. In nut shell, they need to fix the ad load in a major way.

If you allow the site to automatically deliver a playlist, the ad load [...]

April 3rd, 2010 | Tags: , , | Category: advertising, Content, News, Platforms & Providers, Real Ads, Streaming, Video Portals, Web 2.0, WebTV | 3 comments

MLB Sticks it to MSFT

By Ben Homer, April 7th, 2009

One has to imagine that Microsoft, MLB Advanced Media’s former streaming partner since day 1 of MLB.TV has to be pretty pissed to watch Adobe steal their thunder and take over their largest client from Silverlight. Flash is clearly winning the battle with Silverlight. MLBAM CEO Bob Bowman’s take on why Flash won out for [...]

April 7th, 2009 | Tags: , , , , , , , | Category: Content, News, video syndication | Leave a comment

MLB Playoffs LIVE on TBS Hot Corner

By Ben Homer, October 1st, 2008

TBS and MLB have teamed up again this year for live streaming of this year’s MLB Division Series. While for obvious contractual reasons the coverage is not the same as the TV feed and carries only ambient sound, viewers can watch the game in its entirety from four camera angles on TBS Hot Corner.

MLB is [...]

October 1st, 2008 | Tags: , , , | Category: News | 17 comments

Yahoo! Scores MLB Deal

By Corey Kronengold, April 10th, 2008

Good hour for sports here at OWV. Having just hung up the phone with the NHL‘s Director of Corporate Communications, I received a press release announcing that MLB has signed a deal with Yahoo! to make their MLB.TV package available to Yahoo!Sports users.

“Partnering with MLB.com allows Yahoo! to offer our users an unmatched baseball [...]

April 10th, 2008 | Tags: , , , | Category: advertising, Content, Deals, News, Video Portals, video syndication, Web 2.0, WebTV | One comment