Disney Buys into Hulu

Color us surprised. Disney once apparently determined to go it alone in their online video plans has joined Hulu and will take a couple board seats at the table alongside Fox and NBC Universal. Hey CBS, now it’s your turn!

PaidContent’s Staci Kramer reports that the equity “split comes down to 27 percent for each of [...]

Cable vs. TV Networks & the Internet

With all the talk of convergence in digital media, it’s interesting to note that one of the big trends recently has been the divergence of cable companies, ISPs and the major networks. The recent decision of Hulu to pull content from TV.com and Boxee is simply the latest in the long standing battle between the [...]

Inauguration Online Video Recap: Records, Innovation, Loss Leader

No surprise we saw record numbers for online video viewing during yesterday’s Inauguration. But while it was a banner day in terms of traffic and innovation, it also showcased the utter inability of media to monetize the massive amount of video being delivered.

From my personal experience, just about every site appeared to run into issues [...]

Hulu Economics

Ah, the blogosphere, where analysis and wild speculation go hand in hand. Remember the late 90s when analysts pumped up worthless internet stocks for brokerage firms? Now those guys have a new home. If I was one of the many recently laid-off investment professionals out there, a blog would be one of the first places [...]

To Watch Tonight: 30 Rock Premiere on HULU

30 Rock is back. It’s not premiering on TV for another week, but NBC is making it available ahead of time tonight on Hulu. Considering the show has had weak ratings but great reviews in its first two seasons, this is a low-risk bet to generate buzz and hopefully boost viewership when it airs on [...]