Reported yesterday by AdAge’s Abbey Klaassen, a new report from Jupiter Research shows that poor quality, not pre-roll, is the biggest source of frustration for web viewers.

In fact, in what may be the best news for video advertisers in quite some time, ad length and frequency ranked 6th on the list of frustrations, behind buffering, poor quality and the need to register.

This entry was posted on Friday, August 10th, 2007 at 12:36 pm and is filed under News, Streaming, Video Research, advertising. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.