The music industry is slowly reinventing itself with a heavy emphasis on live performances.
To that end, VEVO and YouTube, with sponsorship from American Express, are launching an online concert series called “Unstaged.” The first show under the moniker will be Arcade Fire, which will stream their Aug. 5 concert from Madison Square Garden live. John Legend and The Roots are also slated for live streams, as well as two more yet-to-be-named shows.
According to the AP, the series is planning interactive features like a choice of camera angles, one to be controlled by an as-yet-to-be-named director and another that a user can choose.
The live concert experience is one that we’ve been pretty hot for at OVW. For me personally, I reported on my own watershed moment when live concert streams finally reached a high enough quality to be enjoyed on a big screen in the living room: a live Trey Anastasio Band concert powered by iClips.net. iClips has been dominant in the jamband scene and on the festival circuit, producing streams for Rothbury Music Festival and Austin City Limits Festival, as well as shows from moe., String Cheese Incident, Umphrey’s McGee and Drive-by Truckers.