Worthy of a quick Friday morning hit, the company formerly known as Roo has announced their first deal since their latest restructuring and renaming. In sticking with their (former?) hometown roots, KIT digital inked a three-year agreement with Sensis, an Australian online information resource company that publishes the Australian version of the Yellow Pages.

The announcement could be responsible for the stock’s near doubling earlier this week, climbing as high as $.47 before settling back down into the mid to high $.30 cent range.

Tags: , KIT Digital, Roo, Sensis

This entry was posted on Friday, May 2nd, 2008 at 8:47 am and is filed under Content, Deals, News, Streaming, advertising, technology. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.