Joost Adds More Content, More Users
Joost, the P2P broadband television service, announced more content deals today, as well as expanding their beta program.
“We’re enabling our viewers to share Joost with their friends and family, and we’re working collaboratively with the world’s leading advertisers and agencies to design a new ad model for the next generation of television,” noted David Clarke, executive vice president of global advertising, in a press release.
Current Joost Beta testers are now able to invite friends and family into the Beta test, similar to the way Google rolled out its Gmail service.
Joost announced new content from Time Warner Inc.’s Turner Broadcasting System, including episodes of “Aqua Teen Hunger Force,” “Robot Chicken,” “Larry King Live,” and other CNN programming.
Joost also introduced additional content providers to the platform including episides of Starsky & Hutch, Charlie’s Angels from Sony, content from Sports Illustrated’s Swimsuit issue, classic NHL games, and Hasbro’s G.I. Joe and Transformers cartoons.
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