Digital content firm DECA has launched Down To Business, a new business show hosted by Pat Croce former Philadelphia 76ers trainer turned owner and best-selling author. Already Croce has lined up some pretty high profile guests, and his personality and direct interview style make the show pretty entertaining.

The twice weekly series will be distributed exclusively by Portfolio which will control also ad sales. The Portfolio site uses a Brightcove player which unfortunately has disabled embedding which should limit some of the series viral potential, so you’ll have to head over there to check it out. But Portfolio is betting people will go to where the content is, and I for one, will.

Tags: DECA, Down to Business, Pat Croce, Portfolio

This entry was posted on Friday, October 24th, 2008 at 10:52 am and is filed under Content, News, Video Portals, video syndication. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.