By Ben Homer, March 4th, 2010
In the must read department, Break.com CEO Keith Richman points out in an Ad Age article that even in today’s long tail, hyper-syndicated media environment distribution and marketing are still critical:
At the very least, I think it is fair to say that even if content is king online, then distribution and marketing are the “crown [...]
By Ben Homer, November 20th, 2009
A few thoughts after my first (and last in San Jose) Streaming Media West since I didn’t have the opportunity to write nearly as much as I would have liked to during the show. Next year the conference relocates to LA which should have the added advantage of providing more proximity to the media and [...]
By Adam Singolda, October 13th, 2009
Today we bring you another guest blogger, Adam Singolda. Adam is the CEO and Founder, Taboola, a video recommendation engine.
For far too long, Internet users have been tasked with being proactive in searching for content that is relevant to their wants and desires. While the concept of search has certainly improved over the [...]
By Corey Kronengold, August 7th, 2009
While many of our readers know how it works, I’m guessing that many do not. So I’m going to make it as easy as possible for you to get your company, your thoughts, your point of view, your opinion, YOU, in front of the industry’s best and brightest minds.
I am programming the OMMA Global [...]
By Ben Homer, July 30th, 2009
The YouTube Biz Blog today has a post boasting of the rev gen potential of YouTube using the JK Wedding Video which has received so much attention over the past week, as a case in point.
YouTube has placed “click-to-buy” overlays on the video which is to the music of Chris Brown’s Forver. YouTube claims that [...]
