Combe Incorporated’s VP of Interactive Communications Tom Cunniff recently launched a blog about consumer packaged goods marketing. Get inside his head at iCPG, “Consumer Packaged Goods, Outside the Box.” Catchy title, too.

Tom’s post, “Modern Marketing, An Allegory” explains why the video below contains everything you need to know about online marketing.

Ok, so maybe there’s a little more you should know, but it is definitely a good start!

We’re not celebrities. They aren’t celebrities. The restaurant hasn’t been “the” place to been seen in years. But dining at New York City’s Balthazar last night, OVW met Narragansett Pictures’ Chip Benson, an independent television producer…..and a die-hard Red Sox fan.

Narragansett Pictures produces the Red Socks Diaries, a daily video blog comic strip - about the Red Sox - featuring improv comedian and voice actor Ron Hayden impersonating Big Papi David Ortiz, Manny Ramirez, and closer Jonathan “Papelbuns”

I’m obviously biased given the subject matter, but here’s a great example of high quality, well produced, short-form niche content that reaches a targeted and loyal audience. The duo previously produced another Sawks inspired show, The Red Sake Show, which you can still catch on Brightcove. Go Sox!

Finally, some UGC thats worth talking about. Ahead of the MTV Movie Awards, scheduled for June 1st, MTV has partnered with a few major UGC sites to create the MTV Movie Award Spoof Contest.

Submissions and voting are accepted on through Photobucket, MySpace, Daily Motion, Break, Buzznet, Heavy and FunnyorDie. The deadline for submissions on partner sites is May 11th.

Personally, I think this award is already locked up by Brandon Hardesty, who has created a series of re-enactments of his favorite movies. If you haven’t seen them, you aren’t in touch with viral video.

Great video thats nearing two million views in less than a week.

Improv Everywhere pulls some fantastically creative stunts in and around New York City. I started following their pranks a few years ago after they showed up at the Mercury Lounge as superfans of a young band, the Ghosts of Pasha. Be sure to check out the rest of their online videos on their site.

Also, the popularity of their two latest pranks has generated a ton of traffic to their site. Consider donating to their cause so they can continue to share their creativity with us.

Just in time for Superbowl 42, Break.com took a look back at all the football teams who thought it would be a good idea to make a music video. Bet they didn’t count on them popping back up as online videos. Enjoy the top 5 over there, or just the one we all know, the Chicago Bears (Da Bears!) doing the Superbowl Shuffle, right here.

http://view.break.com/443793 - Watch more free videos

Break.com held a contest for the best video produced by a striking writer. Yesterday they announced the winner.

Without further ado, here it is:

Writers Guild Contest Winner - Watch more free videos

From the look of the comments section, most people are unimpressed. Which takes me back to a point I made last week. Until people care about online characters and plotlines the same way they have for TV, video produced to be consumed primarily on the web will continue to play second fiddle to professionally produced content made for the livingroom.

Ask someone to stop picking on you, and they only pile it on more. From FunnyOrDie.com, Jerry O’Connell does his best Tom Cruise impersonation, lampooning the scientology online video making rounds.

On the off chance you haven’t already seen this, here’s a great clip making the rounds on the Web. Its David Lynch ranting on why watching movies on an iPhone (or any other portable phone or device) just isn’t the same as being in the theaters. He’s right, of course, but you can’t take a movie theater onto a plane with you.

I’m guessing the mobile industry disagrees.

This may be one of the funniest videos online that I’ve ever seen. CoupleDoingIt.com (110% truth: its NOT porn) is, “a free educational website devoted to the education and demystification of the modern swinger lifestyle.” Other than the general subject matter, and one use of the “F-word,” it’s pretty much safe for work. No nudity.

The video - a black and white “How to Join the Swinger Lifestyle” - reminded me of Johnny Dangerously’s “Your Testicles And You.”

With all of the focus on the popularity of social media these days, I couldn’t help but laugh at the first step in joining “the lifestyle.”

Step #1: The easiest way to join the swinging lifestyle is to join a swinger’s website. “Get yourself a user name. It’s so easy a monkey can do it.”

If you want the rest of the steps, you’re just going to have to watch the video.

Note: The editors of online video watch are not swingers (that we know of)……not that there’s anything wrong with that.

For those of you who are nostalgic for cheesy 80’s anthems-for-a-cause like USA for Africa’s “We Are The World” and BandAid’s “Do They Know It’s Christmas,” be sure to check out Mozilla’s viral campaign for Firefox, complete with a scrolling bar of statistics on the bottom.