Now broadcasting....DigidayTV

In case you missed it, both Ben & I have full time jobs and haven’t quite been keeping up like we used to. And we’re real sorry about that. But since our companies are working together anyway…..

Not All is Well in Online Video

This is a column that I wrote for Digiday Daily, published today.

As an avid online video watcher, pre-roll evangelist, and all around opinionated curmudgeon, I always get excited when the industry comes together to talk about business, pat ourselves on the back for how great we’re doing, and how our clients are all pushing the [...]

EVO 4G vs iPhone: A Love Story

ESPN3's 'Absolute A' is a Media Game Changer

Mediaweek reports today that ESPN3 will launch its dynamic ad insertion platform on June 11th to coincide with the 2010 FIFA World Cup. Dubbed the “Absolute A position,” dynamic ad serving has the potential to dramatically increase the value of live event advertising, offering marketers far greater addressability and immediate access to an exact audience [...]

Google Buys into Adressable Ads; Takes on Canoe

Google is moving more aggressively into the addressable advertising market, leading a $23+ million financing round in INVIDI, a technology company aligned with agency GroupM to begin serving ads to DISH Network and DirecTV subscribers in the coming months. More interesting, in a deal announced last month, bitter rivals DirecTV and DISH are working together [...]