ABC.com Shares Research at NATPE

ABC.com shared results of a research study into the user experience and ad fatigue during a panel at NATPE yesterday, according to the Hollywood Reporter.

Not surprisingly for a premium publisher offering an HD experience, doubling the number of ads from 4 to 8 did not negatively impact user satisfaction. It’s important to note that [...]

Hey Pandora!

My Dearest Pandora –

You are cool. You have a great service on the music side. I love your platform and recommendations.

But if you want anyone to watch your video series, you gotta knock off the pre-roll before every video. I’m bouncing around, checking out a few seconds of a bunch of interviews [...]

Live Streaming NATPE

Revision3 CEO Critical of “Video View” Metrics

Well, its just a pissy kind of day. Jim Lauderback, CEO of Revision3, rants about the problems with online video view metrics.

Jim is a very bright guy, and he’s doing a great job over at Revision3. And he’s got the issue mostly right for most people. But I think this is a case of [...]

Cuban: Online Vid Can’t Compete with Cable

Love him or hate him, Mark Cuban is always entertaining – to watch and to read.

On his Blog Maverick blog yesterday, Cuban explains (in his less than humble opinion) why online video can never compete with cable or satellite.

The Great Internet Video Lie is that the internet opens distribution to compete with the [...]