Weekend OVW Picks: Playoff Fever

Who would have thought the Red Sox and Cubs would clinch their divisions on the same day? Just enjoy it.

Bob Lobel covers the Red Sox celebration (and by the way, the Red Sox won the World Series in 2004)

And WGN has the Cubs celebration.

And just for old times’ sake… this video still gives me goosebumps.

Yahoo! Making Moves

Jerry Yang is a pretty smart dude, and while he may have a few more days of work before he can return to sitting back and counting his money he has been implementing some under the radar changes that are already beginning to make an impact.

Most importantly, even before Terry Semel’s ouster, Yahoo! has been [...]

Dylan Goes Viral

To promote his forthcoming greatest hits set, Columbia Records has launched a viral video campaign that allows users to insert their own messages into a Subterranean Homesick Blues video.

For most of the online video audience too young to know the video, Dylan stands flipping cue cards with the song’s lyrics on it. Slightly older [...]

Brad Berens Named to Top Content Spot at AdTech

Congrats to OVW friend and fine-mind Brad Berens, on being promoted to the newly created position of chief content officer & editor at large for ad:tech expositions and iMedia Communications.

Brad is one of the finest minds – and more importantly, people – that I’ve had the pleasure of working with. Check out his musings [...]

MSN to Dial Down Pre-Roll…Sort Of

MSN is reducing the number of pre-roll ads it will show to users as part of its redesign and roll-up of the Soapbox player into the larger video portal.

Rob Bennett, MSN’s general manager, video, entertainment and sports, told Mediaweek, “The feedback on pre-roll is pretty mixed. We’ve definitely heard from our users that they’d [...]