Archive for July, 2007

GigaOm Launches WebTV Program on Revision3

Thursday, July 26th, 2007

Ever expanding his sphere of influence, Om Malik has launched a web TV program with the Revision3 network. New episodes of The GigaOM Show will be released every Thursday, and will feature Om’s personal perspective on the technology industry as well as interviews with industry leaders. Joining Om will be technology lawyer and entrepreneur, Joyce Kim, as co-host.

Jim Lauderback, CEO of Revision3 (and jamband lover) said in the annoucement, “When it comes to insight about what’s really going on in the technology industry today, nobody does it better than Om Malik.”

Social networking telephony provider, Jangl, has signed on as the exclusive sponsor.

We’re glad to see Jim back in the video world after his stint in the print industry. Seems like he is too, adding, “There’s still no substitute for a hard-hitting, in-depth video conversation with the people building the future.” Sounds like the early days of TechTV all over again. Welcome back, Jim, and good luck, Om! We’ll be watching closely.

Brightcove Mixes It Up with Aftermix Beta Launch

Thursday, July 26th, 2007

Jumping into the hot mash-up market, Brightcove has quietly launched the private beta of its new Aftermix product. (note: the site still says Alpha)

Like other mashup tools from Eyespot and Gotuit, Aftermix will allow users to mix their own videos, photos and music with music videos, movies and other goodies from across the Brightcove network.

As soon as OVW gets access to the new tools, we’ll let you know what we think.
The Aftermix console looks like most other non-linear video editing tools and automatically populates its media library with any video you’ve uploaded to your own Brightcove account, as well as offering other content from partners such as V2 Records, Ministry of Sound TV, Pump Audio or for specific promotions, like their Avril Lavigne mash-up contest. Adding audio, titles, effects and editing video clips is easy and intuitive for anyone who has used any video editing tools before.
Brightcove's Aftermix console

Your mix is quickly turned into an embeddable Brightcove video and ready to add to any site.

If you are interested in testing the beta of Brightcove’s aftermix, please email editor@onlinevideowatch.com. We only have three invites, so first come, first served.

Update: Looks like anyone with a Brightcove account can try it out. Just use this link.

The Sports Page: Life for NHL Fans Living Away

Thursday, July 26th, 2007

Life for NHL fans living away from their home city just got a little better. The NHL recently announced a partnership with IPTV provider NeuLion to offer out-of market games online. The deal brings the NHL one step closer to not needing to deal with broadcasters at all.

Continue Reading at Tilzy.TV

Beyonce Spill Fuels Copyright Debate

Thursday, July 26th, 2007

While most videos of the Beyonce tumble at an Orlando concert have been removed by YouTube at the request of Sony BMG, new ones - like this - are continuously added so there’s still something for everyone to see.

But fans on message boards are irked at the label for asking the video sharing site to remove the clip. Despite every ticket having “No Video Cameras Allowed” printed on it, PR is quickly turning against the move to protect Beyonce’s image. It appears to be another example of end uses not understanding the rights of copyright holders. While cell phone video of a concert - particularly with a buzz worthy fumble - doesn’t resonate as protected content the same way as a copied album on a P2P network might, the issue is the same. It is a shame, though, that “The Man” will always be seen as the big, greedy corporation. In this case, however, I think the fans have it right.

Interestingly, while SonyBMG has managed to get most of the original videos removed from YouTube, CNN , thanks to their iReporters - ran it as a news story and still has two versions of the clip available on their site here and here.

So when does it go from being a protected concert clip to a news story where a rights holder loses their rights?

ABC Video Player Goes HD

Thursday, July 26th, 2007

ABC became the first network to roll out HD quality video online. And while they’re sure to be paying substantial bandwidth fees, the result as you can see below is pretty impressive.

ABC_HD_Lost1

The video shown above is VP7, running at the peak bitrate of 2,020k. The bandwidth meter in the lower right corner adjusts the bitrate to end-user capacity and fluctuates during play. Because it is progressive download, assisted by the Move Networks plugin, playback is very smooth but also highly taxing on the CPU.

While I’m a fan of this from a viewer standpoint, my biggest question is how can they afford to do this? Sure Move Networks is theoretically taking some of the load off of the CDN, but the economics are still hard to swallow.

At 2MBps, a 50 minute show like Lost will be a 6 Gigabyte 750 MB download. Assuming bandwidth charges of $.10/Gb (very low, but they’re ABC) this will run $.075 per (full) stream viewed. If 25,000 viewers watch that’s nearly $2,000 ABC shells out just in bandwidth fees.

When you consider all the costs, even with big-spending sponsors, it’s difficult to see ad-supported HD video online being profitable, at least in the near term. But I hope they prove me wrong.

Pew: 19% of Online Adults Watch Video Daily

Wednesday, July 25th, 2007

Looks like we’ll be blogging for the foreseeable future.

In their latest research into online video, Pew Life said that more than half of of adults (57%) have watched at least some type of online video content and 18% do so daily.

A closer look at the breakdown:
- 76% of 18-29 year olds watch video
- 57% of 30-49
- 46% of 50-64
- 39% age 65+

And some other ways to segment the audience:
Who's Watching

Plenty of other meat to dig into. Download the report from Pew here (PDF).

More Milestones: blinkx Indexes 14 Million Hours of Video

Wednesday, July 25th, 2007

While still very much a nascent industry, there is no denying the importance that video search is going to play much sooner than later.

In a press release, blinkx announced that it has indexed more than 14,000,000 hours of audio, video, viral and TV content, and made it fully searchable and available on demand.

In light of the recent survey claiming that 90% of users can’t find the videos they are looking for, solid video search technology is a very much needed and welcome product. Additionally, the introduction of their ad platform, ad hoc, stands to change the way video advertising is matched with video content.

Gmail’s M-velope Game

Wednesday, July 25th, 2007

Call it the Gmail version of the Flat Stanley Project. Or as Google puts it:

a Rube Goldberg machine, but instead of gears and levers, people on everything from bicycles to submarines brought messages from one place to another? So we had a little fun with a collaborative video depicting just that (well, not the submarines).

Gmail is now accepting 10 second video clips featuring a red envelope, (which users are to download and print, and looks a lot like a Netflix mailer) which will be strung together into a collaborative video featured on the Gmail homepage.


Above: Gmail’s Behind the Scenes Video

This appears to be somewhere between a promotional campaign and a way to kill summer boredom, it will be interesting to see how much buzz they can build and how many will take part. I’m guessing not many, but then again, there’s always boredom.

Insider Views on the :30 Second Spot

Wednesday, July 25th, 2007

In today’s iMediaconnection InFocus, video beat writer Adam Shabaz gathered a few industry leaders (and one PR guy) for their thoughts on the OPA’s study into online video, Frames of Reference.

Some very different points of view, though not entirely surprising either. Click over to get inside the heads of Matt Wasserlauf, CEO, Broadband Enterprises; Greg Verdino, CRO, crayon; Russell Scott, CEO, Jetset Studios; Mike Shehan, CEO, SpotXchange; Corey Kronengold, Director of Corporate Communications, Tremor Media; and Pam Horan, President, OPA .

Any point of view that begins with, “Our industry loves to fund studies that justify blind allegiance to the status quo,” is worth reading. It is interesting to recognize and understand the points of view based on the business models of the companies these voices work for. Most people from the creative agencies have been very vocal against pre-roll, and certainly against the use of :30 second spots, in favor of original ad formats, while those in the pre-roll (and mid-roll) business very much welcome data that supports its continued - yet responsible - use (read: ad rotation & frequency caps).

Let us, and iMedia, know where you stand on the pre-roll / :30 second debate. Who has it right? Who has it wrong? There are a number of independent research initiatives, as well as an upcoming research project by the IAB. What do you want to know before you launch your next, or first, video campaign?

National Security

Wednesday, July 25th, 2007

A couple security-related stories today pertaining to online video technology.

One is the hearing over the national security threat posed by P2P networks that took place yesterday and the danger of “inadvertent filesharing.” P2P software can lead people to unknowingly share files they should not, and as a result internal government and fortune 500 company documents are getting out.

ZDNet’s George Ou nails the real problem:

Why are Federal Government IT departments allowing Federal employees to install Lime Wire or any other piece of software on Government computers? The mere fact that Government Employees have administrative access to install software on their computers let alone computers with access to sensitive information is absurd.

Video of the hearing as well as an article titled Why File Sharing Networks are Dangerous can be found on the committee website.

The other story, the investment by In-Q-Tel the CIA’s venture arm in image enhancement company Motion DSP. I’ve always been impressed by companies that can do this, but frankly I had higher expectations of what is possible. The MySpace videos below are provided by the company as a side-by-side comparison of video enhanced with their technology.

Mariachi Band (Unenhanced)

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Mariachi Band (Enhanced by MotionDSP)

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